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# Ex-IPG India chief Shashi Sinha backs creator-tech platform Qoruz
- URL: https://fabric-media.ghost.io/ex-ipg-india-chief-shashi-sinha-backs-creator-tech-platform-qoruz/
- Published: 2026-08-11T02:01:12.000Z
- Updated: 2026-08-27T20:08:50.000Z
- Description: Shashi Sinha, fresh off exiting Omnicom Media India, has made a personal investment in creator-tech firm Qoruz. It signals veteran ad leaders betting creator platforms will scale beyond campaign management into tech and commerce infrastructure.
- Author: Fabric.Media Editorial
- Tags: Creators, Deals

*Signal from* [*storyboard18.com*](https://www.storyboard18.com/?ref=fabric-media.ghost.io) *·* [*Storyboard18*](https://fabric-media.ghost.io/tag/by-storyboard18/) *·* [*read the original*](https://www.storyboard18.com/brand-makers/shashi-sinha-invests-in-creator-tech-company-qoruz-107110.htm?ref=fabric-media.ghost.io)*.*