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# Netflix, Disney+ eye free tiers as FAST goes mainstream
- URL: https://fabric-media.ghost.io/netflix-disney-eye-free-tiers-as-fast-goes-mainstream/
- Published: 2026-09-01T20:40:16.000Z
- Updated: 2026-09-01T20:40:16.000Z
- Description: Sony launched a free ad-supported service on PS5, Paramount+ is testing free mobile content, and Disney’s Josh D’Amaro has floated a free Disney+ tier.
- Author: Fabric.Media Editorial
- Tags: Streaming, Lucas Manfredi

**Why it matters.** Ad buyers can use cheaper free-tier inventory to hold down streaming CPMs, which already fell 4.9 percent to $25.90 in the 2026 upfront as FAST supply grew faster than demand.

*Signal from* [*thewrap.com*](https://thewrap.com/?ref=fabric-media.ghost.io) *·* [*Lucas Manfredi*](https://fabric-media.ghost.io/tag/by-lucas-manfredi/) *·* [*read the original*](https://www.thewrap.com/media-platforms/streaming/streaming-free-tiers-netflix-disney-plus-analysis/?ref=fabric-media.ghost.io)*.*