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# Public radio’s audience gains split sharply by format, RRC finds
- URL: https://fabric-media.ghost.io/public-radios-audience-gains-split-sharply-by-format-rrc-finds/
- Published: 2026-08-19T15:00:17.000Z
- Updated: 2026-08-27T00:47:37.000Z
- Description: Radio Research Consortium analysis shows News/Talk, Contemporary Christian and Classical gaining in PPM markets even after adjusting for Nielsen’s three-minute qualifier change. In diary markets, Contemporary Christian and AAA are the strongest growth stories while News/Talk stays flat.
- Author: Fabric.Media Editorial
- Tags: Measurement

**Why it matters.** Stations now have format-level proof that audience gains are real growth and not just an artifact of Nielsen’s methodology change, strengthening their case to advertisers and underwriters.

*Signal from* [*insideradio.com*](https://insideradio.com/?ref=fabric-media.ghost.io) *·* [*read the original*](https://www.insideradio.com/free/public-radio-audience-gains-vary-by-format-rrc-analysis-finds/article%5F2599ef6a-8116-40c1-af98-eeaa35ffc4c7.html?ref=fabric-media.ghost.io)*.*