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# Roku’s ad revenue jumps 25% ahead of Fox’s $22B buyout
- URL: https://fabric-media.ghost.io/rokus-ad-revenue-jumps-25-ahead-of-foxs-22b-buyout/
- Published: 2026-08-11T02:01:14.000Z
- Updated: 2026-08-27T00:48:02.000Z
- Description: Roku Q2 ad revenue hit $672.8M, up 25%, with subscriptions up 26% to $548.2M. The results arrive as Fox’s $22B acquisition awaits close, strengthening the case for a combined CTV ad powerhouse.
- Author: Fabric.Media Editorial
- Tags: Streaming, Earnings, Wayne Friedman

**Why it matters.** Fox enters its $22B Roku acquisition with a stronger negotiating position against advertisers, backed by Roku’s 25% ad revenue growth ahead of the deal’s close.

*Signal from* [*mediapost.com*](https://www.mediapost.com/?ref=fabric-media.ghost.io) *·* [*Wayne Friedman*](https://fabric-media.ghost.io/tag/by-wayne-friedman/) *·* [*read the original*](https://www.mediapost.com/publications/article/417088/roku-q2-ad-spend-25-subs-rise-26.html?ref=fabric-media.ghost.io)*.*