Why it matters. OpenAI's pace falls short of the $2.5 billion advertising target analysts had pegged for 2026, raising pressure on the company to accelerate ad growth ahead of a planned IPO.
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Continue free →The FTC and 22 state attorneys general sued Amazon, alleging it secretly overrode its ad auction to charge higher rates, overcharging more than 1.2 million advertisers and generating over $20 billion in revenue since 2018.
OpenAI’s advertising business has reportedly reached a $1 billion annualized run rate, according to reports cited by EMARKETER.
OpenAI said ChatGPT Ads reached a $1 billion annualized revenue run rate less than 200 days after launch.