Why it matters. OpenAI must keep scaling ad revenue fast to offset operating losses that hit nearly $21 billion as it heads toward a public listing.
Signal from adweek.com · Mark Stenberg · read the original.
What’s happening, why it matters, who reported it, who followed, and how the story develops. Free with a reader account. Unsubscribe any time.
Continue free →The FTC and 22 state attorneys general sued Amazon, alleging it secretly overrode its ad auction to charge higher rates, overcharging more than 1.2 million advertisers and generating over $20 billion in revenue since 2018.
OpenAI’s advertising business has reportedly reached a $1 billion annualized run rate, according to reports cited by EMARKETER.
OpenAI said its ChatGPT Ads business has reached a $1 billion annualized revenue run rate, and expanded Ads Manager to India, Europe, the Middle East and North Africa.