Why it matters. Advertisers now get a fast-scaling, chatbot-native inventory pool to bid into just as OpenAI courts IPO investors with proof its revenue isn't just subscriptions.
Based on reporting by cnbc.com — Ashley Capoot · openai.com.
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Continue free →The FTC and 22 state attorneys general sued Amazon, alleging it secretly overrode its ad auction to charge higher rates, overcharging more than 1.2 million advertisers and generating over $20 billion in revenue since 2018.
OpenAI’s advertising business has reportedly reached a $1 billion annualized run rate, according to reports cited by EMARKETER.
OpenAI said its ChatGPT Ads business has reached a $1 billion annualized revenue run rate, and expanded Ads Manager to India, Europe, the Middle East and North Africa.