OpenAI’s Altman declares ‘code red’ on ChatGPT, pushes back ads plan

OpenAI CEO Sam Altman has declared a ‘code red’ internally to counter competitive threats to ChatGPT, according to The Information. As part of the shift in priorities, the company is delaying its planned advertising effort.

Why it matters. Ad buyers and publishers eyeing ChatGPT as a new ad channel now face a delayed timeline as OpenAI redirects resources to product defense.

Signal from theinformation.com · read the original.

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