Reporting index

Jason Damata

Covers measurement and retail-media. Bylines at TVREV. Desk record: 6 signals cited since July 2026, 5 published. Updated September 1, 2026.

Indexed from published reporting. Not a Fabric.Media staff byline. Any journalist can ask to be removed.

Coverage

5 stories, newest first.RSS →

Meta’s $17B fine won’t fix the algorithm problem, TVREV argues

Meta faces over $17 billion in fines over addictive design harming kids, per opening statements in the states’ trial. TVREV’s roundup calls the penalty theater, arguing engagement-driven algorithms are too profitable to meaningfully regulate.

Retail-media walmarts-ad-business-jumps-38-lifting-full-year-guidance

Walmart’s ad business jumps 38%, lifting full-year guidance

Walmart’s global ad business grew 38% in the second quarter — Walmart Connect up 43% in the U.S. excluding VIZIO — helping lift total revenue to $187.9 billion and beat earnings estimates.

Aug 26

Retail-media walmart-closes-1-4b-vibe-co-deal-to-build-streaming-ad-muscle

Walmart closes $1.4B Vibe.co deal to build streaming ad muscle

Walmart finalized its acquisition of streaming adtech startup Vibe.co, reportedly for $1.4 billion. The deal signals retail media’s biggest player is now racing to build its own ad-supported streaming stack to compete directly with Amazon.

Aug 11

Streaming peacock-turns-a-profit-as-comcast-preps-nbcu-cable-split

Peacock turns a profit as Comcast preps NBCU-cable split

Comcast’s Q2 results show Peacock hit profitability for the first time since 2020, even as broadband keeps losing subscribers. The mix bolsters NBCUniversal’s standalone case ahead of its planned split from Comcast’s cable business.

Aug 10

Measurement fox-and-ispot-expand-always-on-outcomes-measurement

Fox and iSpot expand always-on outcomes measurement

Fox is scaling iSpot’s outcome measurement across its ad business, correlating exposures to sales activity for advertisers. It signals TV outcomes measurement moving from pilot to always-on infrastructure at a major broadcaster.

Aug 10