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Pinterest taps Zillow data to target home shoppers via Media Network Connect

Ad-tech

Ad tech’s public-market exodus: four delistings in a year

Ad-tech

Media placement itself becomes a creative lever, not just distribution

Agencies

Indian media now doubles US YouTube views per Tubular Labs data

Creators

Judge punts on Nielsen pricing fight pending Second Circuit clarity

Measurement

Jameis Winston builds athlete media brand with Playmaker

Creators

Chartbeat exec: media’s next act is calibration, not transformation

Agencies

NYT’s Opinion desk builds a shadow newsroom, straining ties with reporters

Creators

Academy Sports launches retail media network, teams with Instacart

Retail-media

‘Ted Lasso’ Season 4 gives Apple TV its biggest launch ever

Streaming

Electronics shoppers research for weeks, wait for deals to buy

Retail-media

Walmart, Target, Best Buy reshuffle C-suites around AI and retail media

Retail-media

Paramount’s David Ellison threatens to move company out of California

Streaming

Brands build in-house studios as Hollywood production dries up

Agencies

World Cup livestreaming shows creators are eating live sports TV

Creators

Programmatic, addressable TV gain share of a shrinking linear pie

Measurement

Nielsen CEO defends DV deal: independence means staying out of inventory

Measurement

AI reshapes search and shopping funnels, but ad dollars haven’t followed

Ad-tech

Walmart, Amazon lead AI search on groceries, but name brands aren’t shut out

Retail-media

Tubi Media Group signs metadata deal with Gracenote

Streaming