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The ledger, newest first · page 6 of 24
Aug 27
Why advertisers still snub YouTube despite its TV-sized reach
Streaming
Aug 27
Sinclair’s $3.25M Stirk buy reveals broadcast’s new consolidation playbook
Agencies
Aug 27
Nvidia nears $12.9 billion deal for Hugging Face
Ad-tech
Aug 27
FreeWheel bakes Truthset’s data-quality scores into its CTV buying platform
Ad-tech
Aug 27
Agencies debate who owns YouTube Shorts buying
Agencies
Aug 27
ChatGPT’s ad exclusion tools leave brand safety gaps, eMarketer finds
Ad-tech
Aug 27
Simon Property Group launches a retail media network for its malls
Retail-media
Aug 27
Netflix in talks with Fox, NBC to carry Fox One and Peacock
Streaming
Aug 27
Jomboy Media’s path from Yankees podcast to 60-person creator company
Creators
Aug 27
HuffPost’s national desk cut to three reporters as BuzzFeed layoffs continue
Agencies
Aug 27
YouTube offers creators up to $10M exclusivity deals to block Netflix raids
Creators
Aug 27
Bonta forces Ellison’s hand on which cable nets to sell or sink
Streaming
Aug 27
Meta agrees to pay up to $17B to settle teen addiction suits with states
Creators
Aug 27
Tatari: buyers still treat YouTube as digital, not TV, despite the scale
Agencies
Aug 27
Comcast’s Universal Ads taps Tracer for operational data backbone
Ad-tech
Aug 27
Commerce media growth outpaces teams’ full-funnel tools, EMARKETER finds
Retail-media
Aug 27
OpenAI’s executive exodus points to Brockman consolidating power ahead of IPO
Ad-tech
Aug 27
Small theaters survived a blockbuster summer, but the margins still don’t work
Streaming
Aug 27
Netflix, Stella Artois turn ‘The Gentlemen’ into a branded pub takeover
Streaming
Aug 27
Agency runs fully autonomous CTV buy via PubMatic’s agentic platform
Ad-tech
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