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The Signals Desk
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The ledger, newest first · page 7 of 24
Aug 27
The math problem hiding inside the Paramount-WBD settlement talk
Agencies
Aug 27
Reddit’s ChatGPT citation share crashed 86% in four days, then recovered
Ad-tech
Aug 27
Particle’s Radar turns 130,000 podcasts into an API for AI agents
Creators
Aug 27
iSpot’s Muller: publishers, not just advertisers, are now chasing outcomes
Measurement
Aug 26
Runable raises $21M to push AI agents from building sites to running ads
Ad-tech
Aug 26
Crooked Media revives Nate Silver’s FiveThirtyEight podcast as ‘Still Counting’
Creators
Aug 26
AI search referrals convert better, but volume remains tiny for publishers
Measurement
Aug 26
GfK data maps gender, age splits across Spain’s streaming platforms
Measurement
Aug 26
Ben Thompson: Netflix may start selling rival streaming services
Streaming
Aug 26
YouTube raises ad revenue-sharing bar as brand deals surge
Creators
Aug 26
CIMM: sports audience fragmentation is skewing rights and ad pricing
Measurement
Aug 26
Walmart’s ad business jumps 38%, lifting full-year guidance
Retail-media
Aug 26
TikTok pays $400M to settle DOJ child-privacy lawsuit
Creators
Aug 26
Truthset CEO ties data quality to AI ad targeting outcomes
Measurement
Aug 26
Nielsen bundles methodology overhaul ahead of fall TV season
Measurement
Aug 26
Brands use TikTok Shop to seed demand, then let Amazon close the sale
Retail-media
Aug 26
Sports lifts broadcast share even as streaming widens its lead
Measurement
Aug 25
US TV upfront spending share returns to pre-COVID levels
Agencies
Aug 25
OnlyFans says 5,076 creators have topped $1 million in lifetime earnings
Creators
Aug 25
YouTube, Netflix and Disney fight the creator war on three fronts
Streaming
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